Southwestern Athletic Conference Official Colors & Nicknames (1920-1921 through present)

TruColorJanuary 24, 2025No tags

A historical record of official colors & nicknames for colleges in the Southwestern Athletic Conference. All Hex/HTML, RGB and CMYK color code information is representative of current PANTONE® color publications on coated paper stock and within the sRGB color space unless specifically noted. Estimated colors are indicated with asterisks (*).

FULL MEMBER INSTITUTION RECORDS

ALABAMA AGRICULTURAL AND MECHANICAL UNIVERSITY

ATHLETICS COLORS

INSTITUTIONAL COLORS

OFFICIAL COLORS

OFFICIAL NICKNAME

ALTERNATE NICKNAME-WOMEN'S ATHLETICS

LOCATION: Normal, Alabama
FOUNDED: 1875
ENROLLMENT: 5,206
SCHOOL TYPE: Four Year, State-Supported, Coeducational
URL: aamu.edu
ATHLETICS URL: aamusports.com

ALABAMA STATE UNIVERSITY

ALCORN STATE UNIVERSITY

ATHLETICS COLORS

INSTITUTIONAL COLORS

OFFICIAL COLORS

OFFICIAL NICKNAME

ALTERNATE NICKNAME-WOMEN'S ATHLETICS

LOCATION: Lorman, Mississippi
FOUNDED: 1871
ENROLLMENT: 2,432
SCHOOL TYPE: Four Year, State-Supported, Coeducational
URL: alcorn.edu
ATHLETICS URL: alcornsports.com

UNIVERSITY OF ARKANSAS AT PINE BLUFF

ATHLETICS COLORS

INSTITUTIONAL COLORS

2014 through present: Black, Gold

PRIMARY COLOR PALETTE

BLACK

Black C

#010101

R1 G1 B1

C0 M0 Y0 K100

GOLD

PANTONE 130 C

#F2A900

R242 G169 B0

C0 M32 Y100 K0

SECONDARY COLOR PALETTE

GRAY

PANTONE 425 C

#545859

R84 G88 B89

C63 M51 Y45 K33

GRAY 2

PANTONE Cool Gray 7 C

#97999B

R151 G153 B155

C38 M29 Y24 K5

WHITE

White

#FFFFFF

R255 G255 B255

C0 M0 Y0 K0

YELLOW 2

PANTONE 139 C

#AF6D04

R175 G109 B4

C0 M48 Y100 K26

YELLOW 3

PANTONE 125 C

#B58500

R181 G133 B0

C0 M31 Y100 K25

YELLOW 4

PANTONE 7407 C

#CBA052

R203 G160 B82

C8 M29 Y71 K9

BROWN

PANTONE 4515 C

#B3A369

R179 G163 B105

C20 M22 Y59 K10

YELLOW 5

PANTONE 131 C

#CC8A00

R204 G138 B0

C0 M39 Y100 K11

YELLOW 6

PANTONE 129 C

#F3D03E

R243 G208 B62

C0 M10 Y80 K0

YELLOW 7

PANTONE 106 C

#F9E547

R249 G229 B71

C1 M0 Y79 K0

BLUE

PANTONE 293 C

#003DA5

R0 G61 B165

C100 M76 Y0 K9

PURPLE

PANTONE 268 C

#582C83

R88 G44 B131

C79 M100 Y0 K0

RED

PANTONE 186 C

#C8102E

R200 G16 B46

C0 M100 Y80 K5

BROWN 2

PANTONE 174 C

#963821

R150 G56 B33

C0 M84 Y95 K37

ORANGE

PANTONE 1585 C

#FF6A14

R255 G106 B20

C0 M66 Y99 K0

GREEN

PANTONE 3298 C

#006A52

R0 G106 B82

C100 M0 Y67 K40

YELLOW 8

PANTONE 104 C

#AF9800

R175 G152 B0

C3 M10 Y100 K29

BROWN 3

PANTONE 4535 C

#CFC493

R207 G196 B147

C15 M13 Y42 K1

2001 through 2013: Black, Gold

OFFICIAL COLORS

OFFICIAL NICKNAME

ALTERNATE NICKNAME-WOMEN'S ATHLETICS

LOCATION: Pine Bluff, Arkansas
FOUNDED: 1873
ENROLLMENT: 2,182
SCHOOL TYPE: Four Year, State-Supported, Coeducational
URL: uapb.edu
ATHLETICS URL: uapblionsroar.com

BETHUNE-COOKMAN UNIVERSITY

FLORIDA AGRICULTURAL AND MECHANICAL UNIVERSITY

ATHLETICS COLORS

INSTITUTIONAL COLORS

MISCELLANEOUS INSTITUTIONAL COLORS

OFFICIAL COLORS

OFFICIAL NICKNAME

ALTERNATE NICKNAME-WOMEN'S ATHLETICS

LOCATION: Tallahassee, Florida
FOUNDED: 1887
ENROLLMENT: 7,796
SCHOOL TYPE: Four Year, State-Supported, Coeducational
URL: famu.edu
ATHLETICS URL: famuathletics.com

GRAMBLING STATE UNIVERSITY

ATHLETICS COLORS

MISCELLANEOUS ATHLETICS COLORS

INSTITUTIONAL COLORS

OFFICIAL COLORS

OFFICIAL NICKNAME

ALTERNATE NICKNAME-WOMEN'S ATHLETICS

LOCATION: Grambling, Louisiana
FOUNDED: 1901
ENROLLMENT: 4,201
SCHOOL TYPE: Four Year, State-Supported, Coeducational
URL: gram.edu
ATHLETICS URL: gsutigers.com

JACKSON STATE UNIVERSITY

ATHLETICS COLORS

INSTITUTIONAL COLORS

OFFICIAL COLORS

OFFICIAL NICKNAME

ALTERNATE NICKNAME-WOMEN'S ATHLETICS

LOCATION: Jackson, Mississippi
FOUNDED: 1877
ENROLLMENT: 4,769
SCHOOL TYPE: Four Year, State-Supported, Coeducational
URL: jsums.edu
ATHLETICS URL: gojsutigers.com

MISSISSIPPI VALLEY STATE UNIVERSITY

ATHLETICS COLORS

INSTITUTIONAL COLORS

OFFICIAL COLORS

OFFICIAL NICKNAME

ALTERNATE NICKNAME-WOMEN'S ATHLETICS

LOCATION: Itta Bena, Mississippi
FOUNDED: 1950
ENROLLMENT: 1,654
SCHOOL TYPE: Four Year, State-Supported, Coeducational
URL: mvsu.edu
ATHLETICS URL: mvsusports.com

PRAIRIE VIEW A&M UNIVERSITY

ATHLETICS COLORS

2024 through present: Purple, Gold

2013 through 2023: Purple, Gold

2008 through 2012: Purple, Gold

1997 through 2007: Purple, Old Gold

INSTITUTIONAL COLORS

2024 through present: PVAMU Purple, PVAMU Gold

2013 through 2023: Purple, Gold

PRIMARY COLOR PALETTE

PURPLE

PANTONE 268 C

#582C83

R88 G44 B131

C79 M100 Y0 K0

GOLD

PANTONE 123 C

#FFC72C

R255 G199 B44

C0 M16 Y89 K0

SECONDARY COLOR PALETTE

BLACK

PANTONE Process Black C

#2C2A29

R44 G42 B41

C0 M0 Y0 K100

RICH BLACK

Black C

#010101

R1 G1 B1

C0 M0 Y0 K100

Custom Color

YELLOW

PANTONE 134 C

#FDD26E

R253 G210 B110

C0 M11 Y62 K0

BROWN

PANTONE 147 C

#715C2A

R113 G92 B42

C19 M38 Y87 K52

RED

PANTONE 202 C

#862633

R134 G38 B51

C1 M98 Y58 K44

BLUE

PANTONE 283 C

#92C1E9

R146 G193 B233

C41 M11 Y0 K0

GREEN

PANTONE 358 C

#ADDC91

R173 G220 B145

C32 M0 Y51 K0

GRAY

PANTONE 402 C

#9D968D

R157 G150 B141

C34 M30 Y33 K8

GRAY 2

PANTONE 404 C

#776E64

R119 G110 B100

C45 M43 Y47 K25

GRAY 3

PANTONE 416 C

#7E7F74

R126 G127 B116

C45 M35 Y43 K18

GRAY 4

PANTONE 431 C

#5B6770

R91 G103 B112

C63 M45 Y34 K25

GRAY 5

PANTONE 444 C

#717C7D

R113 G124 B125

C54 M35 Y35 K17

BROWN 2

PANTONE 468 C

#DDCBA4

R221 G203 B164

C8 M14 Y33 K0

PURPLE 2

PANTONE 5165 C

#D3C0CD

R211 G192 B205

C11 M21 Y3 K0

BLUE 2

PANTONE 534 C

#1B365D

R27 G54 B93

C100 M71 Y0 K51

SILVER

PANTONE 877 C

#8D9093

R141 G144 B147

C45 M34 Y34 K0

Metallic

ALTERNATE COLOR – METALLIC

GOLD METALLIC

PANTONE 871 C

#89764B

R137 G118 B75

C0 M17 Y55 K50

Metallic

2008 through 2012: Purple, Gold

PRIMARY COLOR PALETTE

PURPLE

PANTONE 2592 C

#9B26B6

R155 G38 B182

C52 M93 Y0 K0

GOLD

PANTONE 871 C

#89764B

R137 G118 B75

C0 M17 Y55 K50

Metallic

DEEP PURPLE

PANTONE 268 C

#582C83

R88 G44 B131

C79 M100 Y0 K0

Accent

SECONDARY COLOR PALETTE

BLACK

Black C

#010101

R1 G1 B1

C0 M0 Y0 K100

GRAY

60% Black C

#676767

R103 G103 B103

C0 M0 Y0 K60

GOLD 2

50% PANTONE 871 C

#C4BAA5

R196 G186 B165

C0 M8 Y28 K25

Metallic

BROWN

PANTONE 147 C

#715C2A

R113 G92 B42

C19 M38 Y87 K52

YELLOW

PANTONE 134 C

#FDD26E

R253 G210 B110

C0 M11 Y62 K0

BLUE

PANTONE 283 C

#92C1E9

R146 G193 B233

C41 M11 Y0 K0

GREEN

PANTONE 358 C

#ADDC91

R173 G220 B145

C32 M0 Y51 K0

GRAY 2

PANTONE 402 C

#9D968D

R157 G150 B141

C34 M30 Y33 K8

GRAY 3

PANTONE 404 C

#776E64

R119 G110 B100

C45 M43 Y47 K25

GRAY 4

PANTONE 416 C

#7E7F74

R126 G127 B116

C45 M35 Y43 K18

GRAY 5

PANTONE 431 C

#5B6770

R91 G103 B112

C63 M45 Y34 K25

GRAY 6

PANTONE 444 C

#717C7D

R113 G124 B125

C54 M35 Y35 K17

BROWN 2

PANTONE 468 C

#DDCBA4

R221 G203 B164

C8 M14 Y33 K0

PURPLE 3

PANTONE 5165 C

#D3C0CD

R211 G192 B205

C11 M21 Y3 K0

BLUE 2

PANTONE 534 C

#1B365D

R27 G54 B93

C100 M71 Y0 K51

BLUE 3

PANTONE 535 C

#8E9FBC

R142 G159 B188

C44 M27 Y5 K2

SILVER

PANTONE 877 C

#8D9093

R141 G144 B147

C45 M34 Y34 K0

Metallic

RED

PANTONE 202 C

#862633

R134 G38 B51

C1 M98 Y58 K44

ALTERNATE COLORS

ALT GOLD

PANTONE 123 C

#FFC72C

R255 G199 B44

C0 M16 Y89 K0

1997 through 2007: Purple, Old Gold

INSTITUTIONAL SEAL COLORS

OFFICIAL COLORS

OFFICIAL NICKNAME

ALTERNATE NICKNAME-WOMEN'S ATHLETICS

LOCATION: Prairie View, Texas
FOUNDED: 1878
ENROLLMENT: 8,056
SCHOOL TYPE: Four Year, State-Supported, Coeducational
URL: pvamu.edu
ATHLETICS URL: pvpanthers.com

SOUTHERN UNIVERSITY AND AGRICULTURAL AND MECHANICAL COLLEGE

ATHLETICS COLORS

INSTITUTIONAL COLORS

OFFICIAL COLORS

OFFICIAL NICKNAME

ALTERNATE NICKNAME-WOMEN'S ATHLETICS

LOCATION: Baton Rouge, Louisiana
FOUNDED: 1880
ENROLLMENT: 6,470
SCHOOL TYPE: Four Year, State-Supported, Coeducational
URL: subr.edu
ATHLETICS URL: gojagsports.com

TEXAS SOUTHERN UNIVERSITY

ATHLETICS COLORS

INSTITUTIONAL COLORS

OFFICIAL COLORS

OFFICIAL NICKNAME

ALTERNATE NICKNAME-WOMEN'S ATHLETICS

LOCATION: Houston, Texas
FOUNDED: 1947
ENROLLMENT: 6,830
SCHOOL TYPE: Four Year, State-Supported, Coeducational
URL: tsu.edu
ATHLETICS URL: tsusports.com

CONFERENCE RECORDS

SOUTHWESTERN ATHLETIC CONFERENCE (SWAC)

CHAMPIONSHIP GAME RECORDS

SWAC MEN'S BASKETBALL CHAMPIONSHIP

SWAC MEN'S FOOTBALL CHAMPIONSHIP

RIVALRY GAME RECORDS

BAYOU CLASSIC

SHREVEPORT CLASSIC

MISCELLANEOUS RECORDS

SWAC BATTLE OF THE BANDS

– indicates NEW records for the current school year
* – indicates estimated values
+ – indicates derived values

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TruColor

As well as being the founder of TruColor (formerly ColorWerx and The Society for Sports Uniforms Research), I am also a database developer and run a software development and consulting business with my wife Amy. The company is called Ethx. I have been interested in logos and uniforms since the early '70s, and am especially interested in team colors, including color science. I have also been a professional musician for 40+ years as well, and received a Bachelor's degree in Music (jazz studies - performance and arranging emphasis) from North Texas State University (now the University of North Texas) in 1985.

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Southwestern Athletic Conference Official Colors & Nicknames (1920-1921 through present)

FULL MEMBER INSTITUTION RECORDS

CONFERENCE RECORDS

CHAMPIONSHIP GAME RECORDS

RIVALRY GAME RECORDS

MISCELLANEOUS RECORDS

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